{"id":785,"date":"2019-11-08T14:09:19","date_gmt":"2019-11-08T19:09:19","guid":{"rendered":"https:\/\/www.autobison.com\/?p=785"},"modified":"2019-11-08T14:09:19","modified_gmt":"2019-11-08T19:09:19","slug":"never-fear-chrysler-lovers-psas-tavares-wants-to-keep-you","status":"publish","type":"post","link":"https:\/\/www.autobison.com\/2019\/11\/never-fear-chrysler-lovers-psas-tavares-wants-to-keep-you\/","title":{"rendered":"Never fear, Chrysler lovers, PSA\u2019s Tavares wants to keep you"},"content":{"rendered":"

FCA may have an absurd number of brands, and PSA may have one more than it really needs, but PSA CEO Carlos Tavares believes they all have a purpose. In a television interview, PSA\u2019s leader said that all the brands would probably survive a merger.<\/p>\n

\"chrysler-dodge\"<\/a><\/p>\n

FCA\u2019s portfolio includes Alfa Romeo, Chrysler, Dodge, Fiat, Jeep, Maserati, and Ram, not to mention Mopar and SRT; PSA has Peugeot, Citro\u00ebn, Opel, and Vauxhall (the latter is how Opels are sold in the United Kingdom, so there is complete overlap between Opel and Vauxhall. PSA bought the two brands from General Motors recently). While the combined company will not be one of the world\u2019s top three, it will have more brands than any other automaker.<\/p>\n

Walter Chrysler\u2019s great-grandson, Frank Rhodes, is likely quite happy about this: he has led a campaign to keep and enhance the Chrysler brand, which dates back to 1924. Indeed, the first cars advertised as Chryslers were created years earlier, but never made it onto the market as such; instead, they were eventually sold as Durants.<\/p>\n","protected":false},"excerpt":{"rendered":"

FCA may have an absurd number of brands, and PSA may have one more than it really needs, but PSA CEO Carlos Tavares believes they all have a purpose. In a television interview, PSA\u2019s leader said that all the brands would probably survive a merger. FCA\u2019s portfolio includes Alfa Romeo, Chrysler, Dodge, Fiat, Jeep, Maserati, […]<\/p>\n","protected":false},"author":1,"featured_media":214,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[9,2],"tags":[59,60],"jetpack_featured_media_url":"https:\/\/www.autobison.com\/wp-content\/uploads\/2019\/06\/chrysler-dodge.jpg","_links":{"self":[{"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/posts\/785"}],"collection":[{"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/comments?post=785"}],"version-history":[{"count":2,"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/posts\/785\/revisions"}],"predecessor-version":[{"id":787,"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/posts\/785\/revisions\/787"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/media\/214"}],"wp:attachment":[{"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/media?parent=785"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/categories?post=785"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.autobison.com\/wp-json\/wp\/v2\/tags?post=785"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}